The Zen of Social Media Marketing_ An Ea - Kabani, Shama.epub

The Zen of Social Media Marketing (New Edition)
by Shama Kabani

ΓÇó A comprehensive overview of why social media works and how to use it to drive traffic to your website and fan page
ΓÇó A proven process to attract followers and fans and convert them into customers and clients
ΓÇó The latest updates and step-by-step guidelines for Facebook, Twitter, LinkedIn, Google+, and group-buying sites such as Groupon and LivingSocial
ΓÇó Tips on why, when, and how to use online advertising
ΓÇó Essential advice on content marketing and targeted tactics to enhance your SEO
ΓÇó New information on why self-expression is the true driver of social media use and how to leverage it for your business
ΓÇó Insights from dozens of leading online marketers and entrepreneurs, with strategies for success

epub format