Professional Commercial Photography: Techniques and Images

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Added on November 10, 2010 by Manteshin Books > Ebooks
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Amherst Media, Inc. | January 1, 2010 | English | ISBN: 158428269X | PDF | 129 Pages | 13,1 Mb



Description : Presenting ideas and commentary as well as photographs, this collection offers new photographers revelations and wisdom from professionals and informs them how to achieve commercial success. Commercial photographers create images that are designed to sell products, services, political candidates, organizations, corporations, and any other marketable commodity or idea, and their clients range from advertising agencies, manufacturers, retail stores, hotels, restaurants, and other businesses. With a section focusing on each of these types of services, this reference provides a quick workshop on an area of expertise, furnishing those new to the business with a wide variety of information about each specialty. Tips for selecting the most effective equipment for each subgenre as well as technical information about each camera combine with business savvy know how from marketing, bidding, budgeting, building referrals, managing the office, and more making this a comprehensive reference for being both behind and in front of the lens.

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Professional Commercial Photography: Techniques and Images

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thank you
introduction of individual photographers... good
Excellent upload - 2010 book with 129 pages of interesting and informative feedback from pro photographers, with plenty of tips.