Lynda Google Analytics Tips Tutorial-kEISO

Author: Corey Koberg
Format: ISO
Release Date: 2014.02.26
Store Date: 2014.02.26
Level: Intermediate ISO
Checksum: 4CFCBB8C
Iso Size: 325.292.032 B


Get a new Google Analytics tip every other week from online
marketing expert Corey Koberg. Most users unlock just a fraction
of the power that Google Analytics offers, so in this course
Corey exposes tips and tricks to unlock insights into one of the
most sophisticated tools in the marketer or site owner's arsenal
He offers peeks into the latest power features, advice for deeply
mining your digital data, and actions you can take to optimize
your site for both traffic and conversions. Corey answers common
questions about online marketing and web analytics, including
installation, tag management, reporting, custom
variables/dimensions, attribution modeling, segmentation
multichannel funnels, data accuracy, visualizations, Universal
Analytics, and more.