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Lynda. Foundations of Layout and Composition (Size: 905.43 MB)
Description Layout and composition are the building blocks of graphic design. A strong composition will attract attention, clarify understanding, and engage the viewer whether the project is a print- or screen-based project, a still or motion graphic, a 3D or 2D graphic. This course explains the elements, principles, and tools you will need to create a successful composition and layout. Author Sean Adams explains the elements of layout (from shapes to space), how to use principles such as scale and hierarchy, and teaches how tools like grids, proportions, and color can lead to more compelling compositions. Introduction Welcome What makes a successful layout? 1. Layout Elements Using shape and line to guide the viewer How color affects a layout The cultural meaning of color Laying out text for better communication Using negative space to create a powerful composition Size matters 2. Composition Principles Using balance and tension to create a dynamic layout Contrast, a critical ingredient in every design Using scale to create drama Using repetition to create a sense of unity Harmony, making all the elements work Using hierarchy to lead the viewer 3. Proportion Knowing when and when not to use symmetry Knowing when and when not to use asymmetry Building a design based on the proportions of a square The golden section, a universal and successful proportion When and how to use the golden section The rule of thirds, a powerful tool Challenge: Creating layouts using the golden section Solution: Creating layouts using the golden section 4. Grids The anatomy of a grid Grid variations Choosing the right grid Creating a grid How to use a grid 5. Attributes The power of simplicity and minimalism Using excess to success Creating consistency--but not too much Using the element of surprise to create drama Creating rhythm in a multipage layout 6. Images and Words Cropping images successfully Making words and images work together Beware of hidden meanings Using images as guides Sequence and storytelling in design Conclusion Breaking the rules Final thoughts and next steps Sharing Widget |