Essentials of Marketing Research: A Hands-on Orientation (Global Edition) 2015 by Naresh Malhotra [Dr.Soc]seeders: 11
leechers: 3
Essentials of Marketing Research: A Hands-on Orientation (Global Edition) 2015 by Naresh Malhotra [Dr.Soc] (Size: 11.65 MB)
Description Essentials of Marketing Research: A Hands-on Orientation (Global Edition) Author: Naresh K. Malhotra Paperback: 468 Pages Publisher: Pearson Education Limited (2015) Language: English ISBN-10: 1292060166 ISBN-13: 978-1292060163 Format: PDF  Summary: For courses in Marketing Research at two- and four-year colleges and universities An engaging, do-it-yourself approach to marketing research Essentials of Marketing Research: A Hands-On Orientation presents a concise overview of marketing research via a do-it-yourself approach that engages students. Building on the foundation of his successful previous titles-Basic Marketing Research: Integration of Social Media and Marketing Research: An Applied Orientation-author Naresh Malhotra covers concepts at an elementary level, deemphasizing statistics and formulas. Sensitive to the needs of today's undergraduates, Malhotra integrates online and social media content, and provides current, contemporary examples that ground course material in the real world. [Amazon] Seed, Share, Gain knowledge || Don't forget to give thumbs up Any problem with my uploads, or if they need re-seeding, please PM me. Thanks. Sharing Widget |