Elements of Culture: An Applied Perspective

Elements of Culture: An Applied Perspective
by Susan Andreatta, Gary Ferraro



Written by the experienced author team of Susan Andreatta and Gary Ferraro, ELEMENTS OF CULTURE: AN APPLIED PERSPECTIVE is a concise new text for the cultural anthropology course. It covers all the major topics in a traditional course in twelve brief chapters that allow readers to access the main concepts quickly. The book's streamlined content, pedagogy, and real-world applications focus readers on global current events and issues that illustrate the usefulness of anthropology in careers and in solving societal problems. The brief format allows instructors the flexibility to assign additional readings, including ethnographic case studies or selections from CourseReader's online "Editor's Choice" list of original applied anthropology articles.

Product Details
Paperback: 400 pages
Publisher: Cengage Learning; 1 edition (January 1, 2012)
Language: English
ISBN-10: 1111830002
ISBN-13: 978-1111830007

Editorial Reviews

Review
1. What Is Anthropology? 2. The Concept of Culture. 3. Applied Anthropology. 4. Anthropological Theory and Methods. 5. Language and Communication. 6. Subsistence Patterns, Environment, and Economics. 7. Kinship, Marriage, and the Family. 8. Sex, Gender, and Sexuality. 9. Political Organization and Social Control. 10. Supernatural Beliefs. 11. Art. 12. The Modern World Order, Global Challenges, and the Role of the Anthropologist. --This text refers to an out of print or unavailable edition of this title.

About the Author
Susan Andreatta is a past president of the Society for Applied Anthropology. Her theoretical background lies in political economy and political ecology as applied to the environment and health. As an applied anthropologist, Andreatta conducts field research in the areas of tourism, migration, resettlement, health and nutrition, sustainable farming and fishing, and the marketing of fresh local produce and seafood.

Gary Ferraro is an applied anthropologist who conducted research for extended periods of time in Kenya and Swaziland. He has served as a consultant/cross-cultural trainer for large organizations (USAID, the Peace Corps, the World Bank) and large international corporations such as IBM and G.E. Plastics. He currently works with businesses to help them cope with cultural differences at home and abroad.