Da Vinci and the 40 Answers - Creative Thinking for Business

Da Vinci and the 40 Answers: A Playbook for Creativity and Fresh Ideas
Mark L. Fox
Wizard Academy Press
Austin, Texas
2008

What a great nuts to bolts book on how to achieve multiple solutions to any problem. Businesses, teachers, government agencies, lawyers and just about any other group or individual can benefit from the techniques that Mark Fox presents in this book. Da Vinci and the 40 Answers introduces the reader to a systematic process to induce creative solutions by asking the reader to 'unlearn' the a+b+c method/approach to problem solving that we are all taught in grade school. Instead, Mark Fox encourages the reader to apply different 'lenses' or approaches to the problem and to search out as many potential solutions to the problem. This results in the ability to select the 'best' solution, not just the 'first' solution. By JRifle on Amazon.com