Cinestyle - technicolor_cinestyle_v1.0.zip

Harness the full potential of your DSLR Camera with Technicolor's CineStyle Profile.


The move to digital cameras and content has given professional, independent and amateur film makers alike far more direct creative control than ever before. In particular, the use of high-end DSLR cameras has opened up entirely new possibilities for cinematographers and videographers - whatever their budgets. Once captured, content can be easily and quickly edited without needing costly and dedicated specialist equipment required in the past.

While DSLRs are bringing new opportunities and freedoms to the entire film making community, the standard image processing software they come with is very limited manipulating color ranges – one of the most important tools in any director’s vision.

WHY IS THIS IMPORTANT?

The standard color settings for most DSLRs often result in content that looks ‘flat’, lacking the richness and depth delivered by professional colorists in major studios. No matter how creative and compelling the direction, storyline, dialogue or acting is, viewers will inevitably compare the end result to the look and feel of a Hollywood product.
Standard DSLR settings limit film makers in other ways as well. Without the ability to fine tune color grades in post production, light availability becomes a critical issue. Since many film makers using DSLRs work with very tight budgets and without the lighting control available inside a formal studio, being stuck with a one-size-fits-all format results in added frustration and expense.
This limited control also makes it very difficult for film makers to seamlessly intercut their own content with other cinema-quality sources, so reducing their creativity still further.

THE SOLUTION – CINESTYLE FROM TECHNICOLOR

Drawing on its century of experience as creator and definer of color standards for film makers around the world, Technicolor has created CineStyle – a picture style profile for DSLR cameras that allows users to shoot cinematic quality video in a color logarithmic mode. Using its color science technology and expertise, CineStyle can be downloaded as a unique ‘Picture Style’ onto high-end DSLRs, putting the tools for almost infinite color control directly back into the hands of the film maker.
With the CineStyle profile installed on their DSLRs, film makers and cinematographers can:
Create a unique Hollywood feel to their productions that matches the look and color capabilities of much more expensive equipment and processes.
Capture clips that can easily be color graded to match different cinematic styles from various sources and genres, including 35mm film.
Exploit a far greater dynamic color range when shooting in difficult lighting conditions.
Seamlessly intercut DSLR-based filming with content from other cinema-quality cameras such as RED, ARRI ALEXA, SONY F-65 and 35 mm film.


Canon Standard Profile


Technicolor CineStyle Profile


Technicolor CineStyle Profile with CineStyle S-Curve