Blogging for Your Business

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Added on October 15, 2015 by kaiggzin Other > Tutorials
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Blogging for Your Business (Size: 546.33 MB)

		Ex_Files_Blogging_Business.zip	1.08 MB
		What is a blog.mp4	25.46 MB
		Why blog for business.mp4	17.37 MB
		Business blogging in five stages.mp4	15.23 MB
		Creating a one-year plan.mp4	35.2 MB
		Finding a purpose.mp4	24.71 MB
		Defining goals.mp4	15.89 MB
		Who owns the blog.mp4	18.81 MB
		Where does the blog live.mp4	17.53 MB
		Creating editorial guidelines.mp4	17.26 MB
		SEO and sharing.mp4	44.42 MB
		Understanding the web.mp4	14.95 MB
		Picking a platform.mp4	14.55 MB
		Social media decisions.mp4	12.76 MB
		Getting wired in.mp4	10.92 MB
		Creating content.mp4	33.37 MB
		Creating a content strategy.mp4	24.76 MB
		Using video.mp4	22.89 MB
		Using images.mp4	21.83 MB
		Content formats and types.mp4	21.39 MB
		Recruiting contributors.mp4	15.6 MB
		Designing the blog.mp4	23.63 MB
		Social interaction.mp4	22.47 MB
		Creating a blogging schedule.mp4	20.35 MB
		Preparing to publish the blog.mp4	19.57 MB
		Going live and beyond.mp4	10.13 MB
		Welcome.mp4	12.63 MB
		Using the exercise files.mp4	11.55 MB

Description

Blogging for Your Business takes you through the planning process of creating a blog as part of your business marketing strategy. Author Morten Rand-Hendriksen provides a structured approach that divides the planning process into discrete stages, each with its own tasks and decisions. Through the course you are presented with key decisions, best practices, and expert advice that make you better informed and more equipped to build a blog that helps boost your business and its presence online. The course also shows how to set goals, delegate responsibilities, find a content niche, recruit contributors, and how to make technology decisions.

Topics include:
Why blog for business?
Defining goals for your blog
Deciding where to host a blog
Picking a platform
Creating a content strategy
Designing the blog
Scheduling posts
Promoting posts on Facebook, Twitter, and other social networks

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546.33 MB

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Blogging for Your Business