An Introduction to Social Media Marketing (2014) by Alan Charlesworth [Dr.Soc]

seeders: 16
leechers: 6
Added on April 3, 2016 by Dr.Soc.in Books > Academic
Torrent verified.



An Introduction to Social Media Marketing (2014) by Alan Charlesworth [Dr.Soc] (Size: 2.25 MB)
 An Introduction to Social Media Marketing (2014) by Alan Charlesworth.pdf2.25 MB

Description

If the regular download link does not work,
Please use magnet link (inverted u-shaped icon) for all my uploads.



image

Alan Charlesworth, "An Introduction to Social Media Marketing"
English | ISBN: 0415856167, 0415856175 | 2014 | 250 pages | PDF | 2 MB

Social media has given marketers a way to connect with consumers in an unprecedented and revolutionary way, but the very newness of this medium is as challenging as it is exciting, particularly to those who aren't 'digital natives'. This is the first textbook for students that offers a step by step guide to this newly dominant marketing discipline.

Mirroring its sister text Digital Marketing: a Practical Approach, this book is grounded in solid academic underpinnings, but has a lighter, hands-on approach that is perfect for shorter courses and additional reading.

Chapter exercises not only help develop knowledge, but test the learners' understanding of how the various concepts and models are best used by requiring them to investigate how they are best applied in real-world scenarios.

The book is supported by the author's excellent website, which includes links to continually updated statistics as well as articles that keep the reader in touch with the constant changes to this dynamic area.



Seed, Share, Gain knowledge || Don't forget to give thumbs up


For any problem with my uploads or trouble with downloading, please PM me. Thanks.

Sharing Widget


Download torrent
2.25 MB
seeders:16
leechers:6
An Introduction to Social Media Marketing (2014) by Alan Charlesworth [Dr.Soc]